“Syndicate carefully: If you syndicate your content on other sites, Google will always show the version we think is most appropriate for users in each given search, which may or may not be the version you’d prefer. However, it is helpful to ensure that each site on which your content is syndicated includes a link back to your original article. You can also ask those who use your syndicated material to use the noindex meta tag to prevent search engines from indexing their version of the content.”
There is no magic formula for content marketing success, despite what some would have you believe. For this reason, vary the length and format of your content to make it as appealing as possible to different kinds of readers. Intersperse shorter, news-based blog posts with long-form content as well as video, infographics and data-driven pieces for maximum impact.
But I'm not talking about any kind of link building. I'm talking about organic link building by getting out there and creating insatiable "anchor content" on your website, then linking to that content with equally-great content that's created on authority sites like Medium, Quora, LinkedIn and other publishing platforms. It's not easy by any measure. Google is far more wary of newcomers these days than it once used to be.
22. Advertising – This is definitely the most old-school way of earning money with a blog. It’s also starting to become the least common way. You can sell advertising spots directly on your site or you can sign up with a company like Google AdSense or Media.net. Either way, you won’t see a whole lot of money from ads until your views are well into the thousands each day.
Excellent post Brian. I think the point about writing content that appeals to influencers in spot on. Could you recommend some good, manual strategies through which I can spot influencers in boring niches *B2B* where influencers are not really talking much online? Is it a good idea to rely on newspaper articles to a feel for what a particular industry is talking about? Would love to hear your thoughts on that.
If you’re using WordPress for your website or blog, then you should definitely take advantage of AffiliateWP. This plugin not only promotes your products and services, it integrates with the most popular WordPress e-commerce plugins and offers real-time reporting and management of your affiliates. AffiliateWP also accurately tracks any affiliate referrals via caching, provides WooCommerce coupon tracking, and has one of the best supports systems in the industry. And, that’s not even getting into the extensive add-ons offered such as lifetime commissions, recurring referrals, and tiered affiliate rates.